War Room Outfitters Announces First Annual Demo Day:
A Hands-On Tactical Gear Experience in Sneads Ferry, NC
Sneads Ferry, NC — War Room Outfitters, the newest veteran-owned tactical gear and apparel destination serving the greater Camp Lejeune and Stone Bay communities, will host its First Annual Demo Day on December 19th from 2–6 PM. This highly anticipated event marks a major milestone for the store, which opened its doors in late 2025 and has quickly become a trusted hub for Marines, veterans, first responders, and gear enthusiasts across coastal North Carolina.
Demo Day will offer attendees a rare oppo
rtunity to engage directly with some of the most respected brands in the tactical and outdoor industries. Representatives from Reptilia, Armasight, Stroup Knives, and Spiritus Systems will be onsite providing live demonstrations, product education, and exclusive insights into the gear they manufacture. The event will also feature brand-supported giveaways throughout the afternoon, making this a can’t-miss experience for anyone serious about mission-ready equipment.
A Hands-On Event Designed for the Marine & Tactical Community
Since opening, War Room Outfitters has prioritized bringing high-quality, field-tested gear directly into the hands of local service members and professionals. Demo Day continues that mission by giving attendees full access to the brands they rely on.
Guests can expect:
Live Demonstrations
Attendees will see equipment in action, with brand representatives demonstrating fit, functionality, durability, mounting solutions, night-vision performance, blade craftsmanship, modular carry systems, and more.
Product Education
Reptilia’s weapons-mounted accessories, Armasight’s night-vision and thermal systems, Spiritus Systems’ widely adopted modular tactical setups, and Stroup Knives’ USA-made blades will all be showcased and explained in detail.
Q&A With Industry Experts
Instead of online reviews or second-hand opinions, customers can ask direct questions and receive firsthand knowledge from the people who build the gear.
Brand Giveaways
Throughout the day, partnered brands will provide giveaways ranging from apparel to accessories and gear-specific items, making the event both educational and rewarding for attendees.
The Story Behind War Room Outfitters
War Room Outfitters is owned and operated by husband-and-wife team Coy and Jessica Azimuth, two familiar faces within Sneads Ferry’s tight-knit veteran community.
Coy, a former Special Operations Capabilities Specialist (SOCS) serving with MARSOC’s Raider Battalion, brings unmatched operational experience and firsthand knowledge of what makes gear reliable, durable, and functional under demanding conditions. Jessica, a successful local real estate agent, is equally rooted in the community and co-owns two additional businesses with Coy: Wet Bucket Tattoo, located next door, and Ronin Tattoo, their private studio just down the road.
War Room Outfitters was born from a need Coy recognized over years of service and training.
“The brands that I wanted, you couldn’t find in the mall or at the PX on base,” Coy recalled.
“Instead of people being forced to shop online, we wanted to bring high-end gear directly into a brick-and-mortar store. If I’m spending $200 on a cool jacket, I want to put my hands on it.”
The vision was simple: provide access to mission-essential, high-quality brands without requiring Marines and local professionals to drive long distances or rely on shipping delays.
A Curated Selection of Trusted Brands
War Room Outfitters has already established itself as a premier source for tactical apparel, accessories, and equipment from respected manufacturers including:
- Havok
- High Speed Gear
- Viktos
- Born Primitive Tactical
- Mystery Ranch
- Eberlestock
- Reptilia
- Armasight
- Spiritus Systems
- Stroup Knives
The store features:
- Tactical apparel
- Field clothing and layering systems
- Bags, rucks, and load-bearing equipment
- Belts, holsters, carriers, and accessories
- Night-vision and thermal imaging devices
- Optics and mount systems
- Custom apparel printing
- Gun accessories
- An in-house gunsmith, offering custom firearm work and stippling
The interior layout emphasizes a clean, organized shopping experience—gear arranged by category so customers can handle items, compare build quality, and understand product differences firsthand.
A Store Built With Community Input
During War Room Outfitters’ soft opening, Coy and Jessica invited community members inside to help shape the store’s inventory. Local Marines, veterans, and first responders offered feedback on brands, products, and gear they wanted to see locally rather than ordering online.
That feedback wasn't ignored—it became the basis for the store’s evolving product lineup.
Jessica describes it as more than entrepreneurial strategy. For the couple, it’s deeply personal.
“We’re building the kind of culture we want to see here in Sneads Ferry,” she said.
“A place where the community feels supported, equipped, and connected.”
War Room Outfitters has quickly become far more than a gear shop—it is a community center for those who live a lifestyle where quality equipment matters.
Why Demo Day Stands Out
Events like Demo Day are rare at the local level and extremely valuable to the military and tactical communities that depend on reputable equipment. Instead of guessing how something might feel, fit, perform, or integrate into their setup, attendees will be able to test gear directly.
This hands-on experience matters for:
- Marines building or upgrading personal loadouts
- First responders looking for dependable, durable gear
- Outdoor and range enthusiasts
- Veterans staying active in training and preparedness
- Civilians interested in high-quality equipment for recreation or defense
Demo Day is meant to bridge the gap between customers and the manufacturers—an opportunity normally seen at industry expos or large metropolitan shows, now brought directly to Sneads Ferry.
Event Details
WAR ROOM OUTFITTERS – FIRST ANNUAL DEMO DAY
Date: December 19, 2025
Time: 2:00 PM – 6:00 PM
Location: War Room Outfitters
Sneads Ferry, North Carolina
(Adjacent to Camp Lejeune and Stone Bay)
Featured Brands:
Reptilia
Armasight
Stroup Knives
Spiritus Systems
Admission: Free and open to the public.
A New Annual Tradition for Sneads Ferry
With its strong military roots and growing population, Sneads Ferry has long needed a dedicated, high-quality tactical outfitter. War Room Outfitters has stepped in to fill that void—and Demo Day represents the next chapter in its commitment to the community.
The event is expected to draw Marines, veterans, law-enforcement personnel, tactical professionals, knife enthusiasts, outdoor adventurers, and residents who appreciate quality craftsmanship.
If War Room’s rapid rise is any indication, Demo Day will become a recurring annual experience—one that continues to strengthen the bond between the store, its partnered brands, and the community it proudly serves.
About the Author
Written by J.L. Wells, a longtime Topsail Island resident with firsthand experience exploring the island’s beaches, restaurants, local businesses, coastal activities, and community events throughout the year. Drawing on lived local knowledge, J.L. Wells reports on local happenings and provides practical insight to help readers understand what Topsail Island offers visitors and residents alike.